Google Ads Management
Maximize Your Investment in Google AdWords.
Our Approach…
Analyze Opportunities
Before any paid search campaign begins, it is ultra-important to analyze the opportunities.
We can help determine the right keywords, potential costs, identify competitors and create campaigns that align with your branding and goals.
Learn about Paid Search Basics in our blog.
Align with Your Goals
After understanding the Paid Search landscape for your business, we create campaigns that target your audience, eliminate unqualified leads, bring your branding to life and get the best results. See why you should NEVER allow Google to manage ads for you.
Optimize & Maximize
Paid Search requires even more continual monitoring than SEO, after all, your hard-earned money is being spent with every click, and you need to get the most from it.
We spend time every week optimizing your account for success, repeating the things that work, and stopping those that don’t. You’ll get a monthly report so you’re never in the dark.
With Purple Gen you get full transparency, and complete control at the level that’s right for you.
Our Approach…
Analyze
Opportunities
Before any paid search campaign begins, it is ultra-important to analyze the opportunities.
We can help determine the right keywords, potential costs, identify competitors and create campaigns that align with your branding and goals.
Learn about Paid Search Basics in our blog.
Align
with Your
Goals
After understanding the Paid Search landscape for your business, we create campaigns that target your audience, eliminate unqualified leads, bring your branding to life and get the best results.
See why you should NEVER allow Google to manage ads for you.
Optimize &
Maximize
Paid Search requires even more continual monitoring than SEO, after all, your hard-earned money is being spent with every click, and you need to get the most from it.
We spend time every week optimizing your account for success, repeating the things that work, and stopping those that don’t. Tracking conversions with Google Ads and Analytics. You’ll get a monthly report so you’re never in the dark.
With Purple Gen you get full transparency, and complete control at the level that’s right for you.
Link to: Branding
What to Consider
as a Small Business Owner
Link to: Branding
Are Paid Google Ads Right for You?
- Do I have the marketing budget to support $300+ per month for campaigns?
- Are my website landing pages strong enough to convert leads?
- Which special offers could help to drive traffic?
- Who is my target audience?
- Which keywords are likely to produce the best ROI?
Link to: Branding
What to
Consider
As a Small
Business Owner
Link to: Branding
Are Paid Google Ads Right for You?
Do I have the marketing budget to support $300+ per month for campaigns?
Are my website landing pages strong enough to convert leads?
Which special offers could help to drive traffic?
Who is my target audience?
Which keywords are likely to produce the best ROI?
Portfolio of Work
See How We’ve Helped Others
ProMow Landscaping
A local landscaping company had been dabbling in Google Ads without much success. We determined they were using the wrong keywords, and ignoring keyword match types.
With proper research and account set up, they have experienced a 327% increase in clicks for their core services and are currently booking new customers months in advance!
NapNameplates
A local manufacturer of office signs who sells nationwide launched a new website specific to this product line. They knew it would take a while for Google to organically rank their new site, so AdWords was the ideal short-term solution.
It has worked so well that it is now a long-term advertising channel for them, resulting in 341 new orders in the past year!
GR Lash Boutique
A very small business needed to attract more customers for their eyebrow microblading service, but had a very small budget.
Purple Gen launched a Google Ads Display campaign with graphic ads that showed to women who had shown interest in the service. It cost only $0.36 per click and generated 456 clicks in just 3 months!
From the Blog