WHO

WE ARE

A Band of Creative, Insightful Web Experts.

Led by Jen Lorenski, a purple-haired professional with 20+ years in online marketing, Purple Gen was created to leverage her talent of building effective websites. 

Create a brand that embodies who you are, differentiates you from the others, and gets results.

It’s who we are, and what we will continue to do everyday.

Who We Are

A Band of Creative, Insightful Web Experts.

Led by Jen Lorenski, a purple-haired professional with 20+ years in online marketing, Purple Gen was created to leverage her talent of building effective websites. 

Create a brand that embodies who you are, differentiates you from the others, and gets results.

It’s who we are, and what we will continue to do everyday.

If Creative Smarts has a Color, It’s Purple.

“Purple combines the calm stability of blue, and the fierce energy of red.”

It’s often associated with power, ambition, wisdom, independence and magic. 

That’s why we’re purple. 

We help small businesses realize their own magical powers to be the best they can be.

See the world with purple-colored glasses.

If Creative

Smarts has

a Color,

It’s Purple.

“Purple combines the calm stability of blue, and the fierce energy of red.”

It’s often associated with power, ambition, wisdom, independence and magic. 

That’s why we’re purple. 

We help small businesses realize their own magical powers to be the best they can be.

See the world with purple-colored glasses.

Jen

Lorenski

aka Purple Jen

Owner, Strategist, Implementer & Champion for Clients.

Jen is the force behind Purple Gen. She loves the color purple. Her hair is purple. Her office is purple.

There are millions of Jen’s in the world, but she is the only Purple Jen you’ll meet.

She started working in marketing as the Internet was going mainstream. Google AdWords was just a baby when she started managing campaigns. After doing so in the corporate world for about 15 years, and losing her job to the great economy dive around 2010, she went out on her own. There is no containing her in a cubicle.

Jen has worked for many types of small businesses, both as clients and employers. She understands what they need to succeed, and has helped them do just so in many ways.

Aside from online marketing, Jen is passionate about music, running the ever-growing MoshPitNation.com and helping her son start and build EDMR.live. In the music world, she is known as Metal Jen.

Talk about branding done right. Let her help you do the same.

Jen Lorenski

aka Purple Jen

Owner, Strategist, Implementer & Champion for Clients.

Jen is the force behind Purple Gen. She loves the color purple. Her hair is purple. Her office is purple.

There are millions of Jen’s in the world, but she is the only Purple Jen you’ll meet.

She started working in marketing as the Internet was going mainstream. Google AdWords was just a baby when she started managing campaigns. After doing so in the corporate world for about 15 years, and losing her job to the great economy dive around 2010, she went out on her own. There is no containing her in a cubicle.

Jen has worked for many types of small businesses, both as clients and employers. She understands what they need to succeed, and has helped them do just so in many ways.

Aside from online marketing, Jen is passionate about music, running the ever-growing MoshPitNation.com and helping her son start and build EDMR.live. In the music world, she is known as Metal Jen.

Talk about branding done right. Let her help you do the same.

Laura

Gulch

aka Gizzie

Right-Hand Woman, Collaborator & Executioner

An eccentric, free-spirited, data entry nerd, Gizzie comes from a diverse corporate background in several fields. This experience infused her with a lot of different skills over the years, but she never quite fit in the office-life mold. She was ready for something more in tune with who she is, and where she wanted to go.

That desire, an ongoing local music collaboration with Jen, and good timing came together to create an opportunity to be uniquely… Purple! 

She takes Jen’s ideas and foundations and brings them to life, whether it’s building webpages, addressing SEO, optimizing Google Ads or running reports.

Gizzie is quick-witted and easy going, with a savvy for web-marketing and content that helps get your business where you want it to be.

Laura Gulch

aka Gizzie

Right-Hand Woman, Collaborator & Executioner

An eccentric, free-spirited, data entry nerd, Gizzie come from a diverse corporate background in several fields. This experience infused her with a lot of different skills over the years, but she never quite fit in the office-life mold. She was ready for something more in tune with who she is, and where she wanted to go.

That desire, an ongoing local music collaboration with Jen, and good timing came together to create an opportunity to be uniquely… Purple! 

She takes Jen’s ideas and foundations and brings them to life, whether it’s building webpages, addressing SEO, optimizing Google Ads or running reports.

Gizzie is quick-witted and easy going, with a savvy for web-marketing and content that helps get your business where you want it to be.

The

Team

aka The Village

Some Days, It Takes a Small Village.

Other days, it’s only Jen and Gizzie, but many times we need creative ideas and input from others to make the magic happen.

Katie, Haley, Abby, Mike and Aaron are here for those occasions. Creative graphic design, copywriting, photography, videography and more are handled by people who are experts in their fields and take care of Purple Gen clients like they are their own.

The Team

aka The Village

Some Days, It Takes a Small Village.

Other days, it’s only Jen and Gizzie, but many times we need creative ideas and input from others to make the magic happen.

Katie, Haley, Abby, Mike and Aaron are here for those occasions. Creative graphic design, copywriting, photography, videography and more are handled by people who are experts in their fields and take care of Purple Gen clients like they are their own.

Start Turning Things Around.

Contact Us

Email here, or call us to schedule a consultation, ask questions and start turning your website on!

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